Nur Pub

Year

2018

Client

Nur Pub

Type

Brand Development

Nur Pub is a conceptual brand identity created for a modern restaurant and pub. The project explores how simple forms and symbolic storytelling can be transformed into a distinctive visual system that feels memorable, contemporary, and approachable.

Nur Pub is a conceptual brand identity created for a modern restaurant and pub. The project explores how simple forms and symbolic storytelling can be transformed into a distinctive visual system that feels memorable, contemporary, and approachable.

The identity is built around a custom logomark that combines the letter "U" from Nur with organic forms inspired by natural shapes. Through geometric simplification, these elements merge into a unique emblem that serves as the foundation of the brand. Handcrafted typography, bold contrasts, and a vibrant color palette create a visual language that balances character, warmth, and modern simplicity across both print and digital applications.

The identity is built around a custom logomark that combines the letter "U" from Nur with organic forms inspired by natural shapes. Through geometric simplification, these elements merge into a unique emblem that serves as the foundation of the brand. Handcrafted typography, bold contrasts, and a vibrant color palette create a visual language that balances character, warmth, and modern simplicity across both print and digital applications.